Enjoy an evening of networking and connection at Women Making It Work’s August Networking Night. In 2020, we want to BRAND YOU to EMPOWER YOURSELF to EMPOWER YOUR BRAND!
Come along to listen and learn from our compelling guest speaker, Jo Johnson, who will share her incredible knowledge and insight, demonstrating how to take the ancient art of storytelling out of the bar and into the boardroom and beyond!
Story-selling: Your Truth is your Value
Who doesn’t enjoy a good story? We all know great storytellers and we all remember great stories, but what makes them great and memorable? There is a science to writing effective marketing content using storytelling.
# workshop the different types of business stories and structures
# uncover our own stories to illustrate each type
# learn how to apply them to various marketing channels.
Enjoy an uplifting and inspiring evening of networking and connection. Meet our members and other guests with the opportunity to chat with like minded people in a warm, friendly and welcoming environment. A light supper is served.
And if you haven’t already, consider joining Women Making It Work.
Meet Our Guest Speaker
Jo is a coastal dwelling, cat-loving kind of coach. She’s been a word-nerd her entire life and a business babe for half of it. Her online passion began with shoe-shopping but quickly morphed into marketing and content. She has a big-brand corporate pedigree (Country Road, realestate.com.au, TMP Worldwide), but her buzz now comes from helping motivated small business owners to grow through the art of storytelling.
Jo understands the frustrations people have with marketing themselves and their services: clarity of message is often elusive; overwhelm and comparisonitis are rife; and creativity and freedom is stifled. She also knows that when you trust your unique voice and share it wisely, that the marketing stops feeling ‘hard’ and the right clients start to ask you for an invoice.
Through coaching and content marketing services, Jo helps create words that connect, compel and convert.
Jo’s values are freedom, flexibility and fun. These things permeate everything she does.
Find out more about Jo Johnson.
Connect with Women Making It Work
Women Making It Work events are proudly supported by the City of Casey.